Never Miss a Conversion Event Again — Increase Sales by 30%
Server‑Side Facebook Conversion API for Shopify. XITAPPS captures every purchase and event directly from your server — bypassing iOS blockers, ad blockers, and cookie restrictions completely.
No credit card required · 7‑day free trial · Cancel anytime
Event tracking active
All events reaching Facebook ✓
Server-Side CAPI
Events sent directly from servers — bypass iOS blockers entirely
Multi-Pixel Support
Manage all your pixels from one place, with full CAPI for each
Advanced Matching
Hashed customer data maximises event match quality
30%
more sales
100%
event coverage
99.9%
uptime
Are You Losing Up to 30% of Your Conversion Data?
Shopify merchants lose thousands in wasted ad spend every month because of broken or incomplete Facebook tracking.
Ad Blockers Kill Your Pixel
A significant share of desktop shoppers use ad blockers that strip browser tracking entirely. Every blocked AddToCart or Purchase is a gap in your retargeting lists — and you'd never know it's missing.
iOS Privacy Limits Tracking
Apple's App Tracking Transparency (ATT) lets shoppers opt out of browser tracking. When they do, your pixel never fires — and Facebook can't optimise for what it can't measure.
Missing Events = Wasted Ad Spend
Missing conversion signals cause Facebook to underreport your results. You pull budget from campaigns that are actually working, your cost-per-result looks inflated, and the algorithm never gets clean data.
Poor Event Match Quality on Meta
Browser pixels often fire without linking the event to a real person. Facebook receives an anonymous signal it can't match to a user profile, weakening custom audiences and reducing ad delivery quality.
Your Facebook Pixel alone is no longer enough.
Up and running in minutes
Three simple steps to fix your Facebook tracking — no code, no developer, no hassle.
Bypass ad blockers. Capture every event. Improve your ROAS.
Install from Shopify App Store
Add XITAPPS Pixels to your store in one click. No developer or technical knowledge required.
Connect Your Pixel(s)
Paste your Facebook Pixel ID and access token. Add multiple pixels for different ad accounts in seconds.
Watch Your ROAS Grow
Server-side events start flowing to Facebook's CAPI instantly. See improved attribution and lower CPR within 48 hours.
Powerful Features for Shopify Merchants
Supercharge your Shopify store with our advanced event tracking and marketing integration suite.
Real-Time Event Delivery
Every Shopify event — ViewContent, AddToCart, InitiateCheckout, Purchase — is forwarded to Facebook's CAPI instantly for immediate audience retargeting and optimisation.
Server-Side Event Tracking
Capture accurate conversion data directly from your server for reliable tracking, completely unaffected by client-side limitations like browser restrictions or cookie loss.
Bypass Ad Blockers & iOS Restrictions
Ensure data integrity by circumventing ad-blocking software and iOS ATT restrictions — every event reaches Meta for comprehensive, accurate insights.
Improve Event Match Quality Score
Customer data is hashed and matched using Meta's advanced matching to maximise event match quality, attribution accuracy, and audience coverage across platforms.
One-Click Setup
Seamlessly integrate all powerful features with your Shopify store without any coding knowledge required. Be up and running in minutes, not hours.
Auto-Sync with Your Meta Pixel
Automatically synchronise all your event data with your Meta Pixel for effortless, hands-free tracking on AWS-powered infrastructure with 99.9% uptime.
Web Pixel API vs. Theme Extension Tracking
Many pixel apps still inject tracking scripts directly into your Shopify theme — a legacy approach that is fragile, blockable, and increasingly unsupported. XITAPPS is built on Shopify's official Web Pixels API from the ground up.
Injects JavaScript into your store's theme or via ScriptTag — runs in the browser like any other page script.
Runs inside Shopify's official Web Pixels sandbox — isolated from the browser and unaffected by what's on the page.
Easily detected and blocked. Any event fired through a theme script can be silently dropped.
Sandbox events are not exposed to browser ad blockers. Combined with server-side CAPI, no events are lost.
Tightly coupled to your Liquid theme. Theme updates, migrations, or headless setups can silently break tracking.
Fully independent of your theme. Works identically across all Shopify themes, headless storefronts, and future updates.
Adds third-party script weight to your page, increasing load time and affecting Core Web Vitals scores.
Zero impact on storefront load time — the sandbox runs separately and never touches your page's critical path.
ScriptTag injection is a legacy, deprecated approach that Shopify is actively moving merchants away from.
Built on Shopify's current recommended standard. Future-proof and fully compliant with the Shopify app ecosystem.
Events can fail silently when scripts are deferred, blocked, or the page is closed before they fire.
Shopify guarantees event delivery from its managed sandbox. Server-side CAPI provides a second, independent signal.
The tracking layer your ad spend depends on should be built on the platform's official standard — not a workaround.
Everything you need, in one dashboard
A clean, intuitive interface built for Shopify merchants — no data science degree required.
Real-Time Event Dashboard
Monitor your Pixel health, event funnel, and live conversion data at a glance.
Event Trend Analytics
Track event volume over time and spot gaps in your conversion funnel instantly.
Trusted by Shopify merchants worldwide
See why store owners choose XITAPPS Pixels for accurate Facebook conversion tracking.
“Using XITAPPS Pixels has been a game-changer for our business. The app seamlessly integrates our Shopify store with Facebook, ensuring that all conversion events are tracked accurately. Since implementing it, we have noticed a significant improvement in our ad performance and ROI. This tool is indispensable for anyone serious about optimising their Facebook ad campaigns.”
Fred Johnson
E-commerce Director, MediaOne
“I was hesitant about setting up Conversion API and server-side tracking on my own, but XITAPPS Pixels made the entire process incredibly straightforward. The integration was seamless and took just a fraction of the time I expected. Highly recommended for any Shopify merchant running Facebook ads.”
Yuna
Founder, YAY Concept Living
“I discovered missing Add to Cart and Initiate Checkout events in my Shopify reports after I started using XITAPPS Pixels. The app's precision in tracking every detail made me realise just how much data I was overlooking. If data accuracy is vital to your business, this is the tool you need.”
Alex T.
Entrepreneur, Urban Gear
Start tracking every conversion — accurately
Join 500+ Shopify merchants who rely on XITAPPS Pixels for precise Facebook ad tracking. 7‑day free trial, no credit card required.
Works with all Shopify plans · Setup in under 5 minutes